Catering to Millennials by Improving Those Outdated CRM Models

Millennials are notoriously discerning when it comes to evaluating emerging apps and technologies. Customer Relationship Management (CRM) of major industries from airlines to hotels are increasingly emphasizing how to reach the millennial generation better as it expands its presence in the global workforce and consumer markets. A primary target of improving CRM for millennials is enhancing user interfaces for a generation that has grown up with the Internet. Intuitive interfaces for popular apps today are a significant contributor to their success and, despite this, it’s still reasonably stunning how outdated some systems and everyday processes remain. According to a study…

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