Why you need Design Thinking and Proofs of Concept to level up your business

The race is on. Since the introduction of social distancing measures earlier this year, the market has suddenly become a real life version of “the floor is lava”, with startups and even large enterprises jumping from idea to idea, and competing for funding, customers, and survival.   Whether their whole business model needs a reset or they need to develop new growth-focused features, many are in an innovate-or-die situation.  The latest Startup Ecosystem Report by Startup Genome found that four out of ten startups have less than three months of capital runway.  To add to this, Startup Genome found that since…

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